About Content Creation
Hi everybody! Today I wanna talk to you a little bit about content creation. One of the areas that we’ve spoken about but many times it’s an area that we get stuck with. How do we create content? One of the popular tips I want to give you today is storytelling, top creating content from out of the blue sometimes. It’s hard just kind of start from scratch and just come up with things. Think of it as for telling the story about a customer, the situation, a problem that you solved.
So, if you’re currently in business, you have every single day. So, one of the very easy ways to go about that. Let’s say you’re doing, we’re going to pick an example out of a that. Air condition, pick a client. that there’s a story to tell as a matter of fact. Susie had her AC broken. She has three kids and or whatever she has a newborn. And it’s in the middle of summer she called us. We went out there, the compressor was completely shot. We went out, did a rush service, with the next number of hours we had her back up and running everything was happy. something like that I mean that’s a very simple one.
How to come up with content
Probably something a little bit more complicated like some specialty type work that needed to be done. Because a duct in the ceiling had broken and it was hard to get to and all these things. And they had asbestos and we had to remove that etc.
Bottom line is taking a look at your history of clients jobs you’ve already done. And to find one that tells a good story. It’s like a really extended testimonial that you could actually make yourself. You’re not gonna give comments about how great you did but you can tell the story. And how you’ve resolved it and now you were the hero for the day. That’s one tip for you there on creating content. Just get out there and do it.
Get more helpful SEO info on our blog!